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Lee Kuan Yew Commemorative Sweet Buns Hit Sour Note With S’poreans

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I wouldn’t mind eating a ‘Nelson Mandela’ bread or a ‘Mahatma Gandhi’ one, but some people get upset by buns named after dead politicians, apparently.

Singaporean bakery chain BreadTalk has apologised for selling buns meant for commemorating the late Lee Kuan Yew.

It was criticised today for launching the “Lee bu kai ni” (“Will not leave you”) bread filled with gula melaka grated coconut, and has since ceased its sale.

However, BreadTalk says it will still donate $30,000 (RM80384.38) to the Community Chest to align with its promise that proceeds from the sale of the buns would be given to charity.

Read the full apology, which was posted to Facebook yesterday:

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While some called it cheap marketing ploy, others said the company should have distributed the buns to the thousands waiting in line to pay their last respects to Lee, who died on Monday, aged 91.

“It is insensitive at any point in time. Mr Lee deserves more respect than being linked to a bun which was clearly created as an opportunistic moment. Shame on you BreadTalk,” Facebook user Agnes Heng posted.

Singaporeans continued to line on Thursday to say their final goodbyes to Lee. As of 8:30 a.m., the waiting time was two-and-a-half hours.-MYNEWSHUB.CC

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