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FINAS To Push Creative Industry Products Globally

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KUALA LUMPUR: The Malaysian National Film Development Corporation (Finas) will promote creative industry products such as films and
television dramas which can promote the country’s culture and history.

Finas director-general Datuk Kamil Othman said the industry must change and move according to the global trends in order to highlight Malaysia’s unique heritage which were invaluable national assets.

“Historical stories such as ‘Raja Bersiong’ during the rule of the ancient Kedah government has an idea value which can be worked on to become a work featuring our heritage in a creative form,” he told reporters after a media conference on the animated film ‘King of Shadows’, here, today.

Kamil said creative contents which showed the uniqueness of the culture and history of Malaysia must be enhanced in line with the aspiration of the government to foster awareness on heritage preservation.

Meanwhile, Kamil also expressed his pride over the production of the animated film ‘King of Shadows’ which was successful in wowing Finas as it was seen able to be taken to the international level.

The film by Filmpoint Sdn Bhd is about the bravery of a young king portrayed through ‘wayang kulit’ (shadow play using puppets), which is popular on the East Coast of Peninsular Malaysia.–BERNAMA


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